Client
American Hotel and Lodging Association
Categories
Out of Home (OOH) Design
Motion Design
Digital Design
Editorial Design
Timeframe
Fall 2022 – Spring 2023
In December 2022, American Hotel and Lodging Association (AHLA) launched the Responsible Stay initiative to highlight the hospitality industry's commitment to sustainability, focusing on energy efficiency, water conservation, waste reduction, and responsible sourcing.
In partnership with AHLA, we supported this initiative by managing various requests, including creating decks, one-pagers, social graphics, and printed products for the hospitality industry, such as hotel key cards, table tents, and more.
Client
American Hotel and Lodging Association
Categories
Out of Home (OOH) Design
Motion Design
Digital Design
Editorial Design
Timeframe
Fall 2022 – Spring 2023
In December 2022, American Hotel and Lodging Association (AHLA) launched the Responsible Stay initiative to highlight the hospitality industry's commitment to sustainability, focusing on energy efficiency, water conservation, waste reduction, and responsible sourcing.
In partnership with AHLA, we supported this initiative by managing various requests, including creating decks, one-pagers, social graphics, and printed products for the hospitality industry, such as hotel key cards, table tents, and more.
Highlighted Projects ––
Project Assignment –– Magazine full-page ad
Designed a full-page ad for Responsible Stay in the December issue of Lodging Magazine, which focused on promoting sustainable hospitality solutions to hotel employees and guests.
Project Assignment –– 2022 Green Lodging Trends Report
I designed a 156-page report for the American Hotel & Lodging Association (AHLA), which benchmarks the adoption of sustainability best practices in U.S. hotels. The report highlights the increasing momentum of sustainability within the U.S. lodging industry and outlines the industry's ongoing efforts to implement eco-friendly initiatives. It also sets the foundation for future tracking and reporting on innovations in sustainable practices as they continue to evolve in the sector.
Project Assignment
Created shareable social media graphics for AHLA members to promote the Responsible Stay initiative, focusing on four key sustainability pillars: energy efficiency, water conservation, waste reduction, and responsible sourcing. Additionally, provided table tents, one pagers and much more for AHLA members to display in hotel spaces, explaining and promoting these four pillars of sustainability.
